Experience the full range of the Greatness Wins collection in our latest brand campaign filmed on location in Miami. Our crew spent two days documenting the intersection of elite performance and high-end design, featuring a diverse cast of models and athletes.

As a creative video production company, we chose a technical approach that echoed the activity on screen. By utilizing RED cameras and a handheld "run-and-gun" style for sports, we captured the visceral sweat and effort of the athletes. For the yoga sequences, we switched to stabilized gimbal movements to emphasize the breath and balance of the Greatness Wins gear.